Gregory Eddi Jones

About the collection:

Using common stock and advertising photographs as his source material, Jones uses strategies of digital composite and physical ink manipulation to craft a new kind of picture that is untethered from the traditional burdens of photography’s relationships to truth and belief. Borrowing from Eliot’s strategies of literary allusion and fragmented, collage-like narrative, Jones pulls inspiration from a range of influences including folk pictures and fairy-tale illustrations, to surrealism, stories of myth, common advertising tropes, and photo-historical traditions.

The resulting project sums up to a visual symphony that harmonizes with a fracturing, “post-truth” contemporary world. Promise Land revisits what many consider to be the greatest poem of the twentieth century while simultaneously reimagining what photography can be.

About the artist:

American artist Gregory Eddi Jones, usurps photographic convention to confront what the artist considers a spiritual poverty in common cultural pictures. The book uses T.S. Eliot’s Modernist masterpiece, The Waste Land (1922), as its point of departure, and is positioned as a sequence of pictures that picks up where The Waste Land left off nearly 100 years ago.

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